Description:
KEYS Productions is looking for a Strategy & Planning Manager to transform client briefs into impactful event, activation and experiential marketing strategies.
Key Responsibilities:
- Analyze client briefs and develop strategic event and campaign plans.
- Create innovative concepts, themes, and audience engagement ideas aligned with brand objectives.
- Conduct market research, competitor analysis, and trend monitoring to strengthen proposals.
- Develop pitch decks, presentations, and strategic recommendations for clients.
- Collaborate with Creative, Production, and Operations teams to ensure execution feasibility.
- Define campaign KPIs and evaluate performance through post-event analysis.
Requirements:
- 3–4 years of experience in Strategy, Planning, Brand Management, Advertising or Event Marketing.
- Strong ability to convert client requirements into actionable and creative solutions.
- Excellent presentation, storytelling and proposal-writing skills.
- Experience working in an event management, advertising or marketing agency is preferred.
- Proficiency in PowerPoint and strategic planning tools.