Social Media Marketing Manager

Description:

🚀 We’re Hiring: Social Media Marketing Manager (IT Industry Expert)
📍 Location: Gulshan-e-Iqbal, Karachi
💼 Type: Full-time | Onsite
🕒 Experience: Minimum 3–5 years in digital marketing for IT services

About the Role
We’re looking for a results-driven Social Media Marketing Manager with deep expertise in IT services marketing. You should be passionate about social media, data-driven strategy, and crafting impactful digital campaigns that convert.

Key Responsibilities
• 💡 Develop and execute performance-based marketing strategies across Meta (Facebook & Instagram), LinkedIn, and TikTok.
• 📈 Plan, run, and optimize paid ad campaigns for conversions and lead generation.
• 🔍 Manage and implement SEO strategies (on-page & off-page) to boost organic reach.
• 📊 Leverage Google Analytics, Search Console, and other tools to monitor campaign performance and ROI.
• 🌐 Strategize and manage website marketing content to increase visibility and engagement.
• 🧠 Conduct market research to identify target audiences and business opportunities.
• 🤝 Collaborate with design and content teams for creatives, ad copies, and campaign visuals.


Requirements
• 🎯 Proven experience (3–5 years) as a Social Media Manager or Digital Marketing Specialist in the IT sector.
• 🧰 Expertise in Meta Ads Manager, LinkedIn Campaign Manager, Google Analytics, and SEO tools.
• 🎥 Hands-on experience with TikTok marketing and lead generation.
• 💬 Strong analytical, creative thinking, and communication skills.
• 🔄 Ability to manage multiple campaigns efficiently and deliver measurable results.


Education
🎓 Bachelor’s degree in Marketing, Business Administration, Computer Science, or a related field.