Creative Executive

Description:

ROLE OVERVIEWWe are seeking someone well-versed in the ad agency creative department. He understands writing for TVCs/ DVCs, press ads, Radio, brochures, and social media posts copy. Bilingual will be preferred. Only agency experience will be considered.
KEY RESPONSIBILITIES

●       Develop creative concepts and campaign copy across digital, social, and offline platforms as directed by the creative head.

●       Work on campaign storytelling, including scripts, taglines, and copy.

●       Adapt messaging for different platforms (Meta, Google, TikTok, etc.).

●       Experience with scriptwriting for video content

●       Copywriting and ideation experience for FMCGs

REQUIREMENTS

Experience: 1-2 years of experience in a full-service APNS/ PBA accredited advertising agency

Portfolio: Samples of published print ads, radio spots or DVCs with credits

Work Style: Ability to work in a fast-paced, deadline-driven environment

Qualifications

●       Bachelor’s degree in Mass Communication, Arts, digital Marketing or a related field.

●       Excellent communication skills with a strong command of written English and Urdu.