Description:
We are looking for a builder to take LOKAL from high-growth founder-led operations → structured, multi-city operating platform. Build a system that scales across Pakistan without losing control of margins, service quality, or brand standards.
What You Will Own
Network Growth Architecture
- Own and scale Lokal’s end-to-end operations across all verticals (hotels, serviced stays, café, events).
- Lead cross-functional execution on growth initiatives — new markets, products, services.
- Design a unified operating model across all Pakistani cities.
- Standardize SOPs for hotels, serviced apartments, café and lifestyle spaces.
- Define property-level P&L accountability.
If we double keys in 6 months, operations should become smoother — not messier.
Property Level Profitability
You will own unit economics.
- Improve contribution margins per property.
- Redesign staffing ratios and productivity metrics.
- Optimize housekeeping, maintenance, and utility cost structures.
- Drive EBITDA expansion portfolio-wide.
- Implement weekly and monthly P&L discipline.
We have built profitability, you have to scale it
Cross Organizstion Sync
- Align occupancy strategy with operational capacity.
- Align operations with revenue management, marketing, finance, and product functions.
- Build structured review cadences between all teams.
No silos. One engine.
Scale Infrastructure
- Build middle-management layers (City Leads, Cluster Managers).
- Implement performance scorecards tied to RevPAR, GOP, occupancy, and guest satisfaction.
- Establish audit and quality control systems.
- Develop training academies for on-ground managers.
We want scale through systems — not heroics.
Asset & Investor Performance
As we expand through:
- Full building take overs
- Investor-backed acquisitions
- Managed property partnerships
You will:
- Develop investor-ready operating reports.
- Create predictable yield performance models.
- Improve asset value through operational discipline.
- Work directly with CEO and investors on expansion decisions.
Technology-led Operations
- Strengthen integration between PMS, CRM, and reporting systems.
- Push automation across reservations, housekeeping coordination, and reporting.
- Ensure data is used for decision-making, not just dashboards.
- Institutionalize weekly business reviews driven by metrics.
We have built the systems, you need to streamline them
Who You Must Be
- 5+ years of experience in building
- Deep financial literacy — comfortable owning property-level P&Ls.
- Experience building operational layers from scratch.
- Strong leadership presence — able to command field teams and boardrooms alike.
- High tolerance for emerging market complexity.
- Structured thinker who thrives in high-growth environments.
Most importantly:
You bring discipline without bureaucracy.
What success looks like (12 Months):
- Network leading expansion
- Portfolio-level EBITDA improvement.
- Standardized operating playbook deployed.
- Clear accountability at city and property levels.
- Improved service consistency across all locations.
- Expansion-ready operating backbone.