Description:
Are you excited about combining AI, Google Tag Manager, and user intent tracking to build personalized web experiences? We’re looking for a Developer who can help us transform how users engage with our content.
🔍 What You’ll Do
- Implement dynamic content rewriting on webpages using AI models and Google Tag Manager (GTM).
- Capture UTM parameters from campaigns (e.g., Facebook Ads, Google Ads, etc.) to understand user source and intent.
- Build logic that changes textual content (and potentially images) on the website based on campaign or ad group.
- Collaborate with our marketing team to optimize landing pages for higher engagement and conversions.
- Ensure smooth integrations with analytics and tracking systems.
✅ What We’re Looking For
- Strong experience with JavaScript and Google Tag Manager (GTM).
- Knowledge of AI/NLP tools or APIs (e.g., OpenAI, Google Vertex, etc.) for content rewriting.
- Familiarity with UTM tracking, analytics, and conversion optimization.
- Experience in dynamic content personalization.
- Problem-solving mindset with the ability to translate marketing goals into technical solutions.