Social Media Manager

Description:

The Social Media Manager role at MarQon Technologies is a full-time, on-site position based in Lahore. This role is responsible for planning, executing, and optimizing social media marketing campaigns across key platforms to build brand awareness, drive engagement, and support lead generation. Day-to-day activities include developing content calendars, coordinating with creative and marketing teams, writing and editing posts, monitoring social media performance, and responding to audience interactions in a timely and professional manner. The Social Media Manager will analyze campaign metrics, prepare performance reports, and adjust strategies based on data insights to improve reach and conversions. The role also involves staying current with platform updates, trends, and best practices to ensure MarQon’s social presence remains impactful and aligned with overall business objectives.
Qualifications

• Demonstrated skills in Social Media Marketing and Social Media Optimization (SMO) to plan, execute, and refine platform-specific campaigns.
• Strong Communication and Writing skills to create clear, engaging, and brand-aligned social content and respond effectively to audience interactions.
• Experience with Content Strategy to develop structured content plans, align messaging with business goals, and coordinate with design and marketing teams.
• Familiarity with analytics tools (e.g., Meta Business Suite, Google Analytics, or similar) to track performance, generate reports, and make data-informed decisions.
• Knowledge of digital marketing fundamentals, including SEO basics, paid social campaigns, and lead-generation funnels, is highly beneficial.
• Ability to work on-site in Lahore, collaborate in cross-functional teams, and manage multiple projects and deadlines with attention to detail.
• Prior experience as a Social Media Manager or in a similar role within a digital agency or tech-focused environment is preferred.
• Bachelor’s degree in Marketing, Communications, Media Studies, or a related field, or equivalent practical experience.