Personal Brand & Strategic Communications Specialist

Description:

Can you turn expertise into influence, ideas into conversations, and conversations into opportunities?

PureLogics is looking for an Executive Personal Branding & Communications Specialist to work closely with senior leadership and help build their professional presence, authority, thought leadership, audience, and strategic network.

This role goes beyond traditional content or social media. You’ll work across personal branding, thought leadership, LinkedIn engagement, podcast & media outreach, speaking opportunities, strategic networking, and relationship building.

🎯 What You’ll Be Doing

• Develop personal branding strategies, content pillars, and executive positioning

• Turn executive experiences, insights, and opinions into compelling thought-leadership content

• Research industry trends, influential voices, podcasts, media, events, and speaking opportunities

• Identify and pursue relevant podcast, media, speaking, collaboration, and networking opportunities

• Conduct personalized outreach and build meaningful relationships with founders, executives, hosts, journalists, and industry professionals

• Identify relevant conversations and recommend meaningful engagement opportunities to strengthen visibility

• Prepare pitches, speaker applications, executive bios, talking points, and briefing materials

• Support audience growth through strategic engagement and professional networking

• Track content performance, engagement, outreach, opportunities, relationships, and follow-ups

• Maintain organized pipelines, trackers, documentation, and reporting across all activities

🔎 What We’re Looking For

• 2+ years of relevant experience in personal branding, executive communications, thought leadership, PR, content strategy, B2B marketing, strategic outreach, or professional networking

• Excellent written and verbal English communication skills

• Strong understanding of LinkedIn, personal branding, thought leadership, and B2B communication

• Strong research, storytelling, and content development abilities

• Experience with outreach, relationship building, podcasts, media, events, or speaking opportunities

• Strong attention to detail, organization, and follow-through

• Highly proactive, self-directed, and comfortable taking ownership

• Strong judgment around tone, positioning, audience relevance, and professional communication

• Comfortable working directly with senior leadership and handling confidential information

• Familiarity with AI-assisted research and productivity tools is a plus