Marketing Manager

Description:

🚀 WE'RE HIRING | MANAGER MARKETING (META ADS SPECIALIST)

ICT - Institute of Corporate and Taxation is looking for a highly skilled, analytical, and results-driven Marketing Manager to lead our digital marketing operations, with a strong focus on Meta Advertising (Facebook & Instagram).

We are seeking a professional who understands not just how to run campaigns, but how to optimize marketing investments, minimize acquisition costs, and deliver measurable business growth.

🎯 Key Responsibilities:

- Plan, execute, and optimize Meta advertising campaigns.
- Manage marketing budgets, ad spending, and cost optimization.
- Monitor key performance indicators, including CPL, CPC, CTR, ROAS, and ROI.
- Develop effective lead generation and conversion strategies.
- Prepare performance reports and provide data-driven recommendations.
- Lead and coordinate marketing initiatives to achieve business objectives.

🎓 Qualification: MBA Marketing, MS Marketing, BS Marketing, or a relevant degree.

💼 Experience: 5–7 years of relevant experience, with proven expertise in Meta Ads management and performance marketing.

📍 Location: Islamabad | On-site