Google Analytics Specialist

Description:

URated Interactive is seeking a skilled Google Analytics Specialist to join our innovative team. As a key player in our analytics strategy, you will focus on delivering in-depth performance insights, analyzing unique user data, and optimizing website traffic to support our platform's growth. This role is critical as we prepare for the beta launch in Vancouver and Seattle.

Key Responsibilities:

• Design and implement advanced Google Analytics filters to ensure precise data segmentation.
• Provide detailed analysis of website traffic and unique user data to support platform enhancements.
• Deliver performance insights to inform strategic decisions and optimize user engagement.
• Collaborate with marketing and product teams to improve the user experience and track campaign performance.
• Maintain data accuracy by identifying and resolving tracking issues.

Requirements:

• Proven experience with Google Analytics (GA4) and advanced filters.
• Expertise in website traffic analysis and unique user data interpretation.
• Strong experience in creating custom reports and dashboards using Google Analytics or Google Data Studio.
• Analytical mindset with a strong ability to present actionable insights.
• Excellent English communication skills, both written and verbal, to effectively collaborate and present insights.
• Familiarity with Google Tag Manager, JavaScript, HTML, or CSS (preferred).
• Google Analytics certification is a plus.