Email Marketing Specialisst

Description:

We are looking for an experienced Email Marketing Specialist to join our onsite team in Bahria Town Phase 7, Rawalpindi. The ideal candidate should have hands-on experience with lead generation, outreach campaigns, and sales enablement tools.

Key Responsibilities
 

• Plan, execute, and optimize email marketing campaigns for lead generation and sales.
• Build targeted prospect lists using LinkedIn Sales Navigator, Apollo.io, and similar tools.
• Create and manage cold email sequences with high deliverability and open rates.
• Monitor campaign performance (open rates, CTRs, replies) and optimize accordingly.
• Coordinate with sales and business development teams to align outreach strategies.
• Maintain and clean email lists to ensure data accuracy and compliance.
  
   

Requirements
 

• Proven experience as an Email Marketing Specialist or similar role.
• Hands-on experience with LinkedIn Sales Navigator, Apollo.io, or other prospecting tools.
• Strong understanding of cold emailing strategies and email deliverability.
• Ability to write personalized, conversion-focused email copy.
• Basic knowledge of CRM tools is a plus.
• Strong communication and analytical skills.