Digital Marketing Specialist

Description:

✅ What You'll Do:

• Plan, launch, and optimize paid ad campaigns on Facebook Ads, Google AdMob, and TikTok Ads

• Manage app install campaigns and in-app promotion strategies

• Monitor campaign performance, analyze data, and optimize for ROI

• Create compelling ad creatives and copy that convert

• Report weekly on KPIs, CPI, CTR, ROAS, and other key metrics

🎯 Requirements:

• Proven experience running Facebook Ads, TikTok Ads, and AdMob campaigns

• Strong understanding of mobile app marketing (UAC / App campaigns)

• Ability to work independently and meet targets

• Knowledge of A/B testing and audience segmentation

• Portfolio or past campaign results preferred