Amazon Ppc Ads

Description:

GKhair is looking for a results-oriented and experienced Assistant Manager, Amazon PPC Ads to take charge of our Amazon advertising efforts. The ideal candidate will be an analytical and strategic thinker, passionate about digital performance marketing with a proven history of driving measurable growth through Amazon’s PPC platform.

Key Responsibilities:

• Campaign Management: Plan, implement, and manage Amazon PPC campaigns in alignment with broader marketing goals

• Performance Optimization: Use Amazon Advertising tools to monitor and optimize campaign effectiveness for maximum ROI and conversions

• Budget Management: Allocate and manage advertising budgets efficiently, ensuring spend aligns with campaign performance

• Keyword Research: Conduct in-depth keyword research to discover high-performing, relevant keywords

• Ad Creation: Craft compelling, policy-compliant ad copy and creative content to drive user engagement

• Reporting and Analysis: Deliver detailed performance reports with actionable insights and strategic recommendations

• Team Management: Lead the PPC team, conduct reviews, and offer training and mentorship to ensure continuous growth

• Cross-Department Collaboration: Work closely with teams in sales, product, and marketing to maintain strategic alignment

• Stay Updated: Keep abreast of evolving trends, tools, and strategies in the Amazon advertising ecosystem

Requirements:

• Education: Bachelor's or Master's degree in Marketing, Business Administration, or a related discipline

• Experience: At least 4–5 years of hands-on experience managing Amazon PPC campaigns

• Technical Skills: Proficient in Amazon Ads, Sponsored Products, and Sponsored Brands; familiarity with Google Ads is a plus

• Analytical Skills: Strong command of data analysis, interpretation, and decision-making based on performance metrics

• Creativity: Ability to produce engaging ad content tailored to audience needs

• Communication: Excellent interpersonal and verbal/written communication skills

• Leadership: Proven ability to lead, guide, and mentor teams

• Certifications: Amazon Ads Certification is a plus