Marketing Manager

 

Description:

 

School Support Services is looking for an experienced, creative, and highly motivated Marketing Manager who can independently manage and execute the company’s complete marketing operations.

 

The ideal candidate must have practical experience in digital marketing, brand management, social media, advertising, content creation, lead generation, and business development.

 

The candidate will be responsible for developing marketing strategies, increasing brand awareness, generating new customers, and expanding the company’s presence in local and international markets.

 

Key Responsibilities

 

1. Digital Marketing & Social Media

 

* Manage all company social media platforms, including Instagram, Facebook, TikTok, LinkedIn, and YouTube.

* Develop and execute monthly social media strategies and content calendars.

* Create engaging marketing campaigns to increase brand awareness and customer engagement.

* Manage social media accounts, messages, comments, and customer inquiries.

 

2. Advertising & Paid Campaigns

 

* Plan, launch, and manage Meta (Facebook and Instagram) advertising campaigns.

* Manage Google Ads campaigns.

* Monitor advertising budgets, performance, conversions, and ROI.

* Optimize campaigns to generate quality leads and sales.

 

3. Content Creation & Production

 

* Develop creative marketing ideas, promotional content, and advertising concepts.

* Create and coordinate reels, promotional videos, product photography, and company presentations.

* Manage graphic design requirements and marketing materials.

* Coordinate on-site photoshoots and video production of manufacturing processes.

 

4. Website & SEO Management

 

* Manage and update the company’s website.

* Implement SEO strategies to improve Google search rankings.

* Conduct keyword research and optimize website content.

* Develop landing pages and improve online customer inquiries.

 

5. Lead Generation & Business Development

 

* Generate potential customers through digital marketing and online platforms.

* Identify and approach potential local and international clients.

* Develop B2B marketing strategies for garment manufacturing and wholesale customers.

* Conduct market research and competitor analysis.

* Support international business development and customer acquisition.

 

6. Email & WhatsApp Marketing

 

* Develop professional email marketing campaigns.

* Manage customer outreach through WhatsApp Business.

* Prepare promotional messages, company introductions, and follow-up campaigns.

* Maintain and organize potential customer databases.

 

7. Marketing Strategy & Reporting

 

* Develop monthly and quarterly marketing plans.

* Monitor campaign performance and marketing KPIs.

* Prepare weekly and monthly performance reports.

* Recommend new strategies to increase sales and expand the company’s market presence.

 

Required Qualifications & Skills

 

* Bachelor’s degree in Marketing, Business Administration, or a relevant field preferred.

* Minimum 3–5 years of professional marketing experience.

* Proven experience managing complete marketing operations.

* Strong knowledge of Meta Ads Manager and Google Ads.

* Experience in SEO, social media management, and content marketing.

* Good understanding of graphic design and video editing tools.

* Excellent English communication and professional writing skills.

* Strong analytical, creative, and problem-solving abilities.

* Ability to work independently and manage multiple responsibilities.

* Must provide a portfolio demonstrating previous work and campaign results.