Google Ads Specialist

Description:

Tabish Corporation is looking for a performance-driven Google Ads Specialist to manage paid search campaigns and optimize digital advertising performance.

Key Responsibilities
Plan and execute Google Ads campaigns across Search, Display, Shopping, and YouTube.
Conduct keyword research, competitor analysis, and audience targeting.
Monitor campaign performance, budgets, conversions, and ROI.
Optimize bids, keywords, ad copy, landing pages, and targeting.
Develop and test ad creatives and campaign strategies.
Track KPIs including CTR, CPC, CPA, conversion rate, and ROAS.
Prepare performance reports and provide actionable insights.
Identify opportunities to improve campaign performance and reduce acquisition costs.
Stay updated with Google Ads trends, algorithms, and best practices.


Requirements
Bachelor’s degree in Marketing, Business, Digital Marketing, or a related field.
Strong hands-on experience with Google Ads and Google Ads Manager.
Excellent knowledge of PPC, keyword research, bidding, and conversion tracking.
Strong analytical and problem-solving skills.
Experience with Google Analytics and Google Tag Manager preferred.
Ability to manage advertising budgets and optimize campaigns using performance data.
Strong understanding of digital marketing and customer acquisition.

Job Details
Company: Tabish Corporation
Location: Lahore
Position: Google Ads Specialist