Assistant Brand Manager

Description:

Global Office World is seeking a dynamic, creative, and results-oriented Assistant Brand Manager to join our Marketing team. The ideal candidate will have strong experience in brand management, marketing communications, digital content, and campaign execution.

Position: Assistant Brand Manager
Location: Korangi Creek, Karachi
Education: MBA in Marketing
Experience: 5–7 years

Key Responsibilities
• Assist the Marketing Lead in planning and executing brand campaigns, product launches, and marketing initiatives while ensuring consistency of the brand identity across all communication touchpoints.
• Coordinate with Creative, Digital, Sales, and other internal and external stakeholders to ensure the smooth and timely execution of campaigns, corporate projects, and brand activities.
• Develop engaging content and creative communication for social media channels to drive organic reach, engagement, and overall brand visibility.
• Support the Marketing Lead in maintaining and updating the company website, including Product Detail Pages (PDPs), product information, visuals, and creative content.
• Coordinate corporate project shoots, including scheduling, creative requirements, and coordination with photographers, videographers, agencies, and relevant stakeholders.
• Conduct market research and competitor analysis, monitor campaign performance, gather insights, and prepare performance reports while supporting brand guidelines and quality control.