We’re looking for a data-driven, tech-savvy GTM Specialist who thrives at the intersection of marketing, sales, and automation.
You’ll be responsible for building and executing scalable outbound and inbound GTM motions using modern tools like Clay.com, Apollo.io, HubSpot, LinkedIn Sales Navigator, and enrichment platforms.
You’ll partner closely with Growth, Sales, and Marketing teams to identify high-intent prospects, orchestrate outreach campaigns, and optimize conversion funnels from top-of-funnel to closed-won.
Key Responsibilities :
Build and manage GTM workflows using Clay.com for data enrichment, prospect scoring, and personalized list building.
Leverage Apollo.io to design, automate, and optimize outbound campaigns (emails, calls, sequences).
Collaborate with marketing and sales teams to align ICPs (Ideal Customer Profiles) and craft messaging that converts.
Integrate tools (e.g., Clay → Apollo → HubSpot / CRM) for seamless data flow and campaign tracking.
Monitor and analyze campaign performance metrics to improve deliverability, reply rates, and ROI.
Run A/B tests on messaging, sequences, and audience targeting.
Maintain data hygiene across GTM systems (CRM, enrichment tools, email platforms).
Stay ahead of GTM best practices, emerging tech, and AI-driven automation tools.
What You’ll Bring :
2–5 years of experience in GTM, growth, or revenue operations roles.
Proven experience with Clay.com, Apollo.io, and at least one CRM (e.g., HubSpot, Salesforce, or Pipedrive).
Strong understanding of prospecting workflows, enrichment data, and multichannel outreach.
Hands-on experience building personalized campaigns at scale using automation.
Analytical mindset with comfort in interpreting performance data and optimizing workflows.
Excellent communication skills and attention to detail.
A bias for action and experimentation – you love testing new ideas and tools.
Nice to Have :
Experience with LinkedIn Sales Navigator, Instantly.ai, Lemlist, or other outbound automation tools.
Familiarity with Zapier, Make (Integromat), or Airtable for workflow automation.