Social Media Marketing Specialist

Description:

Smartdex is looking for a Social Media Marketing Specialist to attract and interact with targeted virtual communities and networks users.
Social media specialists should have a solid understanding of how each social media channel works and how to optimize content so that it is engaging on those channels. You are responsible for joining relevant conversations on behalf of the company.

Roles and Responsibilities:
• Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification.
• Generate, edit, publish and share daily content (original text, images, video) that builds meaningful connections and encourages community members to take actions.
• Set up and optimize company pages within each platform to increase the visibility of company's social content.
• Moderate all user-generated content in line with the moderation policy for each community.
• Create editorial calendars and syndication schedules.
• Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information.

Required Skills & Abilities:
• Proven working experience in "Social Media Marketing or as a "Digital Media Specialist".
• Excellent consulting, writing, editing (photo/video/text), presentation and communication skills.
• Demonstrable social networking experience and social analytics tools knowledge.
• Adequate knowledge of web design, web development, CRO and SEO.
• Knowledge of online marketing and good understanding of major marketing channels.
• Positive attitude, detail and customer oriented with good multitasking and organizational ability.
• Fluency in English (verbal and written).