Social Media Executive

Description:

Almaymaar is actively seeking a passionate and creative Social Media Executive to join their marketing team in Islamabad on a full-time, on-site basis. This role is designed for a driven individual who is eager to gain practical experience in digital marketing and social media management while contributing significantly to the company’s brand visibility and engagement online.

The Social Media Executive will have a hands-on role in managing and enhancing Almaymaar’s presence across multiple social platforms such as Instagram, Facebook, LinkedIn, and others. You will be responsible for scheduling and publishing engaging posts that align with the company’s marketing strategy, ensuring a consistent and timely flow of content. Maintaining an organized content calendar will be essential to coordinate campaigns and promotions effectively.

A key part of the role includes supporting the design and execution of social media campaigns. This involves brainstorming creative ideas for visuals and copywriting that appeal to the target audience and help increase engagement and brand loyalty. You will assist the marketing team in implementing campaigns that drive traffic, boost awareness, and promote products or services.

Keeping up-to-date with the latest industry trends and competitor activities is critical. You will conduct regular research to identify new social media trends, emerging tools, and algorithm changes that can impact content performance. This insight will help Almaymaar stay ahead in the competitive digital space.

Building and nurturing a strong online community will be another important responsibility. You will engage actively with followers by responding to comments, direct messages, and interactive story responses, fostering a positive and loyal audience. Your communication skills will help humanize the brand and create meaningful connections.

Collaboration with other teams such as design, content creation, and marketing is vital to ensure that social media campaigns are well-coordinated and executed on schedule. This cross-functional teamwork will ensure brand consistency and enhance the overall marketing effectiveness.

You will also be tasked with tracking social media analytics regularly. Monitoring metrics such as reach, engagement, follower growth, and campaign effectiveness will enable you to produce insightful monthly reports. These reports will help in refining strategies for better results in future campaigns.

Ideal candidates are those who have a strong passion for social media, excellent written and verbal communication skills, and basic familiarity with tools like Canva and Meta Business Suite. While prior experience managing social media accounts or skills in basic photo and video editing are considered advantageous, the role is open to those currently pursuing or recently graduated in Marketing, Media, or related fields who are eager to learn and grow.