Description:
We’re looking for a result-driven Freelance SEO Specialist to boost our online visibility, rankings, and revenue. If you have hands-on experience in technical SEO, on-page and off-page optimization, content strategy, and keyword research — and you thrive on measurable success — we want to hear from you!
Key Responsibilities
- Conduct detailed technical SEO audits to identify and fix issues impacting site health, such as page speed, indexing errors, crawl issues, structured data, and mobile usability.
- Execute on-page SEO strategies: optimize content, meta tags, headings, internal linking, and site architecture to align with SEO best practices.
- Develop and manage off-page SEO tactics including high-quality link-building, outreach, guest posting, and digital PR.
- Perform in-depth keyword research using tools like SEMrush, Ahrefs, or Google Keyword Planner to target high-intent keywords across the funnel.
- Collaborate with content writers to develop SEO-optimized blogs, landing pages, and product pages that drive rankings and conversions.
- Monitor and report on key metrics: keyword rankings, organic traffic growth, bounce rate improvements, and conversion rate increases.
- Regularly assess performance using Google Analytics (GA4), Google Search Console, and SEO dashboards.
Expected Impact Examples
- Increase in organic traffic by 40%+ within 3–6 months.
- Improved keyword rankings from page 4 to top 3 SERP positions for primary keywords.
- 2X-3X growth in product sales through SEO-optimized landing pages.
- Reduction in bounce rate by optimizing page speed and improving content quality.
- Strong ROI through SEO-driven content vs paid ads.
Required Skills & Experience
- 3+ years of SEO experience with proven success across industries.
- Deep understanding of Google’s algorithm updates, ranking factors, and white-hat SEO techniques.
- Proficiency in tools like Ahrefs, SEMrush, Moz, Screaming Frog, Google Search Console, GA4, and PageSpeed Insights.
- Strong command over WordPress, Shopify, or other CMS platforms.
- Experience in analyzing and presenting SEO performance reports to clients/stakeholders.
- Ability to work independently and deliver results within deadlines.