Search Engine Optimization Specialist

Description:

This is a full-time on-site role for a Search Engine Optimization Specialist. The SEO specialist will be responsible for conducting keyword research, performing SEO audits and on-page SEO, implementing and analyzing web analytics, and executing link building strategies. Additionally, the specialist will be responsible for collaborating with other teams to ensure all web content and digital campaigns are SEO optimized.

Qualifications & Requirements

• Conduct comprehensive keyword research to identify valuable search terms and target relevant audiences
• Optimize website content, including meta tags, headings, URLs and on-page elements, to improve organic search visibility and user experience
• Develop and implement effective link building strategies to enhance domain authority and increase organic traffic
• Strong knowledge of Keyword Research, SEO Audits, and On-Page SEO
• Experience in executing link building strategies
• Proficiency in using web analytics tools to measure, analyze and report on KPIs and trends
• A keen eye for detail and the ability to multitask on multiple projects
• Analytical and problem-solving skills and the ability to draw insights from data and leverage them to improve results
• Excellent written and verbal communication skills in English and Urdu
• Bachelor's degree in Digital marketing, IT, Computer Science, or a related field
• Google Analytics and Google Adwords certifications are a strong plus