Description:
We’re hiring a Senior SEO Executive who thrives in AI-driven environments and has a strong background in healthcare SEO, medical billing, or health B2B SaaS. This role demands an SEO strategist who understands AI-powered search, semantic SEO, App Store Optimization (ASO), and online reputation management for the U.S. market.
You’ll lead our SEO initiatives with a search + AI-first approach, drive organic growth across platforms, and contribute to building one of the most advanced search strategies in the healthcare tech space.
Key Responsibilities:
- Design and execute end-to-end SEO strategy across our healthcare SaaS products and platforms.
- Implement AI-powered and semantic SEO techniques using LLMs (e.g., GPTs), vector search, and entity-based optimization.
- Drive technical, on-page, off-page, and local SEO with strong healthcare and regulatory awareness (e.g., HIPAA-compliant strategies).
- Lead App Store Optimization (ASO) efforts for healthcare mobile/web apps to increase visibility and downloads.
- Monitor, analyze, and enhance search performance using tools like GA4, GSC, SEMrush, Ahrefs, Screaming Frog, and SurferSEO.
- Manage reputation and brand visibility through SEO-aligned online reputation strategies.
- Collaborate closely with product, content, dev, and demand gen teams to align SEO goals with business KPIs.
- Prepare SEO performance reports and present actionable insights to the Head of Marketing and leadership team.
- Stay current with the latest in AI, Google SGE, NLP models, multimodal search, and generative SEO trends.
Requirements:
- 4–6+ years of proven SEO experience in healthcare, medical billing, EHR/PM systems, or B2B SaaS.
- Deep understanding of AI-first search models, LLMs, GPTs, and semantic search evolution.
- Strong knowledge of U.S. healthcare landscape, buyer behavior, and compliance-based digital optimization.
- Experience in App Store Optimization for health tech applications (Google Play and App Store).
- Skilled in SEO and analytics tools: GA4, SEMrush, Ahrefs, SurferSEO, Screaming Frog, and AI SEO plugins/tools.
- Excellent communication and English writing skills, capable of presenting to U.S.-based stakeholders.
- Ability to work cross-functionally in a fast-paced, data-driven team.