Performance Marketing Expert

Description:

We are looking for a results-driven Performance Marketing Expert to join our growing team. The ideal candidate will have a strong background in paid advertising, lead generation, and digital marketing strategy, with a proven ability to drive measurable business growth.

Key Responsibilities

• Plan, execute, and optimize high-performing campaigns across Meta platforms (Facebook & Instagram).
• Develop and implement lead generation strategies to maximize ROI.
• Monitor campaign performance, analyze data, and provide actionable insights.
• Utilize AI-powered content generation tools to enhance ad creatives and marketing efficiency.
• Conduct audience research, A/B testing, and funnel optimization.
• Collaborate with creative and sales teams to improve campaign effectiveness.
• Track KPIs and prepare regular performance reports.

Requirements

✅ Minimum 3 years of hands-on experience in Performance Marketing

✅ Strong expertise in Meta Ads Manager and campaign optimization

✅ Experience using AI content generation tools (ChatGPT, Claude, Gemini, etc.)

✅ Proven track record of successful lead generation campaigns

✅ Strong analytical and reporting skills

✅ SaaS lead generation experience will be considered a strong advantage