Merchandising Officer



English Biscuit Manufacturers EBM is looking for Merchandising Officer

Qualification: Minimum Intermediate

Experience: At least 1 year of relevant experience, FMCG preferred

Roles & Responsibilities:

  • To manage product placement at the assigned outlets of both the categories (cakes & biscuits)
  • To manage shelf space and ensure 50% of the shelf share in the market
  • To prepare Planogram Implementations to ensure the product positioning according to the designed classification of products in market.
  • To explore and suggest new outlets to the team and visit them to observe the foot fall
  • To manage shelf efficiently and ensure FIFO method in stock releasing
  • To ensure timely liquidation of the stock and product verification to stay updated on the validity of the products on display
  • To calculate shelf share and sustain the position in the market
  • To manage gondola positioning (cleaning, FIFO, product availability, gondola placement)
  • To manage company assets that are available at the outlets and LMTs
  • To ensure PSM utilization to deliver right message across to the relevant target market
  • To manage the shelf space and product placement creatively to attract target market
  • To ensure timely product registration at the time of new product launch to avoid delays in stock release
  • To proactively manage the new product launch (inform the LMTs and main outlets and get the product registered)
  • To carry out the FOC Activity (free sampling)
  • To explore new potential outlets and observe if current outlets should be continued or not

Interested candidates can send their CVs

Organization English Biscuit Manufacturers EBM
Industry Marketing Jobs
Occupational Category Merchandising Officer
Job Location Multan,Pakistan
Shift Type Morning
Job Type Full Time
Gender No Preference
Career Level Entry Level
Experience 1 Year
Posted at 2021-10-27 4:48 pm
Expires on 2022-02-24