Marketing Officer

Description:

An award-winning UK-based tutoring company is seeking a Marketing Officer to join its Karachi office in DHA. This is an exciting opportunity for a dynamic, detail-oriented professional to contribute to a fast-growing EdTech company making a real impact in education.

Key Responsibilities:

✅ Marketing Strategy & Campaigns:

• Execute marketing strategies and digital campaigns to drive key business goals.
  ✅ Content Development:
• Create high-quality content for various marketing channels, including brochures, newsletters, social media posts, email campaigns, videos, podcasts, webinars, articles, and blogs.
  ✅ Stakeholder Coordination:
• Work with internal and external stakeholders to ensure the seamless execution of marketing deliverables.
  ✅ Market Research & Trends:
• Conduct market research on the tutoring and EdTech industry, staying updated with trends and best practices.
  ✅ Performance Analysis:
• Assist the Marketing Lead with daily tasks and create detailed marketing performance reports.

Required Qualifications & Skills:

✔ Minimum 3 years of marketing experience, preferably in digital marketing, content creation, and brand strategy.
✔ Strong skills in social media marketing, content writing, and design thinking with the ability to craft compelling campaigns.
✔ Hands-on experience with digital ads, including Meta, Google, TikTok, Snapchat, and LinkedIn Ads.
✔ Familiarity with marketing automation and CRM tools like Zapier and HubSpot (preferred).
✔ A sharp eye for detail and the ability to manage multiple projects simultaneously.
✔ Excellent verbal and written communication skills.
✔ Bachelor’s degree in Marketing, Communications, or a related field.
✔ Willingness to learn and adapt within the UK's EdTech and tutoring landscape.

Why Join Us?

🌟 Work with a UK-based, mission-driven social enterprise that is shaping the future of education.
🌟 Develop and refine your marketing skills in a fast-paced, high-growth environment.
🌟 Gain hands-on experience in the EdTech industry and contribute to meaningful projects.