Marketing Manager

Description:

Fulcrum Pvt. Limited is hiring for our esteemed client, a leading name in the towel manufacturing and export industry.

𝐏𝐨𝐬𝐢𝐭𝐢𝐨𝐧: 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐌𝐚𝐧𝐚𝐠𝐞𝐫 – 𝐆𝐥𝐨𝐛𝐚𝐥 𝐒𝐚𝐥𝐞𝐬 (𝐔𝐒, 𝐔𝐊 & 𝐄𝐮𝐫𝐨𝐩𝐞)
Industry: Towel Manufacturing & Export
Location: Karachi
Experience Required: 5–7 Years (Strictly in Towel Sector)

𝐊𝐞𝐲 𝐑𝐞𝐬𝐩𝐨𝐧𝐬𝐢𝐛𝐢𝐥𝐢𝐭𝐢𝐞𝐬:
- Develop and execute comprehensive marketing, sales, and business development strategies targeting the US, UK, and European markets.
- Identify and secure new business opportunities, clients, and distribution channels on a global scale.
- Manage and strengthen relationships with international buyers, distributors, and importers.
- Conduct market research to track trends, identify emerging markets, and monitor competitor activity.
- Lead participation in international trade shows, promotional campaigns, and buyer engagement initiatives.
- Drive revenue growth through proactive business development, lead generation, and deal closures.
- Collaborate with production and design teams to ensure product offerings align with international market demands.
- Prepare and present sales forecasts, budgets, and performance reports to senior management.
- Ensure compliance with international trade regulations, export documentation, and quality standards.

𝐑𝐞𝐪𝐮𝐢𝐫𝐞𝐦𝐞𝐧𝐭𝐬:
- Minimum 5–7 years of experience in the towel industry, specifically in marketing, sales, or business development.
- Strong, established network and in-depth knowledge of the US, UK, and European home textile markets.
- Proven track record in B2B sales growth, global marketing, and international business development.
- Demonstrated success in generating leads, negotiating contracts, and expanding global client portfolios.
- Excellent communication, negotiation, and presentation skills.
- Bachelor’s or Master’s degree in Marketing, Business Administration, or a related field.