Description:
● Develop and oversee overall performance marketing strategy
● Create and manage Google Ad campaigns. (SEM)
● Create and manage Facebook, Instagram and LinkedIn Ads. (Social media advertising)
● Ensure top organic search ranking positions (SEO)
● Leading keyword research and optimization of content and keeping up to date with developments in SEM
● Regularly review and optimize all advertising campaigns for positive MROI
● Develop and oversee email marketing and marketing automation strategy
● Manage Google Analytics to track and measure all marketing campaigns
● Regularly review multi-channel analytics reports (Search, Social, Ads, Email, Website, Blog) and recommend optimization action plans to sales and marketing teams
● Conduct regular conversion rate optimization audits and execute A/B tests, user testing/feedback to improve conversion rates across the brands’ digital channels and assets
● Negotiating and liaising with third party creative, marketing and media buying agencies and relevant vendors
● Evaluate the financial aspects of product and service development with the marketing manager. This encircles all developments including budgets, expenditures, research, and development appropriations, or return-on-investment and profit-loss projections
● Closely working with the Marketing manager to develop strategies and manage performance marketing campaigns across print, broadcast and online platforms to ensure that our services meet customers expectations and build the credibility of the Daftarkhwan brand
About you:
If the below sounds like you, we’d love to hear from you!
● Minimum 1 - 2 years of experience of working in a performance marketing role. Bachelor’s degree, preferably in marketing
● To have excellent interpersonal communication skills, both written and verbal
● Proven ability in marketing environment
● Understanding of G-suite, Google AdWords, Ads & Analytics, Hootsuite or any other Performance Marketing management software
● Strong proven track record for managing millions in ad spend
● Social perceptiveness - being aware of other’s reactions and understanding why they react as they do
Organization | daftarkhwan |
Industry | Marketing Jobs |
Occupational Category | Marketing Executive |
Job Location | Lahore,Pakistan |
Shift Type | Morning |
Job Type | Full Time |
Gender | No Preference |
Career Level | Intermediate |
Experience | 2 Years |
Posted at | 2022-10-24 11:36 am |
Expires on | Expired |