Description:
- Management of Opportunities, Customers, and Contacts (Hubspot will be a plus)
- Data Curation & Analysis that measures the impact of marketing activities on the brand and sales and identifying areas for improvement.
- Execution and Analysis of Email Marketing campaigns in close coordination with all our offices across the globe to identify key prospects/customers and ensure high engagement rates.
- Proficiency in Marketing Business Intelligence.
- Working closely with sales team to create email campaigns to target specific leads based on forecasted sales.
- Copywriting email campaigns for lead nurturing
- Using analytical tools to understand how online channels are being utilized and develop strategies to further augment them.
- Develop strategies to increase relevant website traffic, user experience resulting in higher conversion rate.
- Using web analytics to understand how users interact with Wavetec’s digital assets and build strategies to increase web leads.
- Have sound knowledge of marketing strategies and digital platforms.
Qualification and Experience
At least Masters in the relevant field
Certifications will be preferred
2 years of experience