Marketing & Business Development Specialist

Description:

The ideal candidate is a proactive, articulate professional who can move fluidly between marketing, outreach, and relationship-building. You’ll be responsible for developing new business opportunities, managing communications, and supporting strategic initiatives that enhance visibility and growth.

Key Responsibilities

1. Market Growth & Lead Development

• Identify, qualify, and pursue potential clients and strategic partners.
• Assist in preparing proposals, quotations, and presentations for prospective clients.
• Maintain and update CRM databases to track leads, prospects, and follow-ups.

2. Outreach & Strategic Partnerships

• Conduct structured outreach to universities, research labs, distributors, and industry partners.
• Represent the company at trade shows, exhibitions, and networking events.
• Build institutional relationships and identify collaboration opportunities.

3. Client Engagement & Relationship Management

• Maintain post-project communication with clients to ensure satisfaction and repeat business.
• Gather client feedback and manage testimonials or case studies.
• Support leadership in maintaining key client accounts and strategic relationships.

4. Marketing Communications & Brand Visibility

• Develop and manage digital marketing content for social media and the company website.
• Create marketing materials (brochures, decks, newsletters, case studies).
• Coordinate media relations, announcements, and online engagement.

Qualifications & Skills

• Bachelor’s or Master’s degree in Marketing, Business, or Life Sciences (with business or communication interest).
• 1–3 years of experience in marketing, business development, or client relations, preferably in pharma, biotech, or nutraceutical sectors.
• Strong communication, presentation, and writing skills.
• Proficiency with LinkedIn, digital marketing tools, and CRM software.
• Self-motivated, detail-oriented, and comfortable working in a fast-paced, science-driven environment.