Lead Generation Specialist

Description:

Glowingsoft is on the lookout for a results-oriented and highly motivated Lead Generation Specialist to join its growing team based in DHA Phase 8, Lahore. If you're passionate about connecting businesses, building sales pipelines, and have a sharp eye for discovering high-value prospects—this is the ideal role for you.

As a Lead Generation Specialist, you will play a vital role in identifying, qualifying, and nurturing leads through multiple channels, ensuring a consistent flow of opportunities for the sales team. You’ll employ cutting-edge tools, laser-targeted outreach, and a strategic mindset to build meaningful connections with potential clients, especially in the B2B and technology sectors.

Role Mission:

• Launch and manage high-conversion LinkedIn outreach and email campaigns.

• Become an expert in lead generation tools and CRM platforms to streamline prospecting efforts.

• Closely collaborate with the sales team to meet and exceed quarterly lead generation and conversion goals.

Key Responsibilities:

• Identify and research target companies and key decision-makers within desired industries.

• Execute cold outreach strategies via LinkedIn, email, and prospecting platforms.

• Build and maintain a structured pipeline of qualified leads and update CRM systems consistently.

• Analyze campaign performance and optimize outreach to improve engagement and conversion rates.

• Schedule discovery calls and hand over warm leads to the sales team.

• Work in tandem with marketing and business development teams to align lead gen efforts with organizational goals.

• Stay current with industry trends and new tools for B2B prospecting.

Requirements:

• Minimum 1–2 years of proven experience in B2B lead generation.

• Strong command over LinkedIn Sales Navigator, email automation tools, and CRM software (e.g., HubSpot, Zoho).

• Excellent written and verbal communication skills with a persuasive and customer-centric approach.

• Analytical mindset with a results-driven attitude.

• Ability to thrive in a fast-paced, target-oriented environment.

Join Glowingsoft to help shape the future of B2B sales while accelerating your own professional growth in a dynamic and innovation-driven environment.