Description:
Are you a Google Ads expert who thrives on performance and wants to grow into a leadership role? Or a Google Ads Executive/PPC executive eager to learn and scale international campaigns? Join DigiTechIO, a performance-driven marketing agency, and take your digital marketing career to the next level.
This role blends hands-on Google Ads execution with leadership, team coordination, and strategic input — a perfect fit for individuals who want more than just campaign management.
Key Responsibilities
Google Ads / PPC Campaigns
- Launch, manage, and optimize paid media campaigns across Search, Display, YouTube, and Performance Max.
- Conduct keyword research, competitor analysis, and regular performance audits.
- Perform daily bid management, ad testing, budget pacing, and A/B experiments.
- Set up and manage conversion tracking through Google Tag Manager, GA4, etc.
- Monitor KPIs (CTR, CPC, CPA, ROAS) and implement ongoing optimizations.
Team Collaboration & Leadership
- Guide and support junior team members on campaign tasks and strategy.
- Troubleshoot ad disapprovals, account suspensions, and policy-related issues.
- Oversee account verifications, appeals, and documentation processes.
- Conduct performance reviews, process audits, and assist in streamlining workflow.
- Maintain up-to-date knowledge of Google Ads policies, betas, and trends.
Reporting & Analysis
- Analyze campaign data and provide performance reports with actionable insights.
- Collaborate on client strategy and scaling opportunities.
- Suggest new testing ideas, audience experiments, and creative approaches.
Ideal Candidate
- 1 to 2 years of experience in Google Ads / PPC campaign management.
- Minimum 4-year Bachelor's degree or higher in Marketing, Business, or a related field.
- Google Ads Certification is a plus.
- Strong understanding of bidding strategies, campaign structures, and ad policies.
- Comfortable using Google Ads Editor, Excel/Sheets, and analytics tools.
- Excellent communication and problem-solving skills.
- Able to multitask, prioritize, and work independently.
- Leadership mindset with a willingness to mentor or eventually lead a team.