Facebook Ads Specialist

Description:

We are looking for a Facebook Ads Specialist who also excels in content creation to drive high-performing ad campaigns. You will be responsible for strategizing, creating, and optimizing Facebook ad campaigns while developing engaging ad creatives, copy, and visuals to maximize conversions and brand awareness.

💼 Key Responsibilities:

-Plan, execute, and optimize Facebook ad campaigns to achieve business goals.

-Develop engaging ad copy, visuals, and video content for various campaigns.

-Conduct A/B testing on ad creatives, audience targeting, and bidding strategies.

-Analyze campaign performance metrics and adjust strategies for better ROI.

-Collaborate with the design and content teams to ensure cohesive branding.

-Stay updated with the latest Facebook Ads trends, tools, and algorithm updates.

-Manage ad budgets effectively to maximize reach and conversions.

-Report on key performance indicators (KPIs) and provide data-driven insights.

💡 What We’re Looking For:

-Proven experience as a Facebook Ads Specialist (minimum 2-3 years).

-Strong content creation skills, including ad copywriting, video editing, and graphic design.

-Expertise in Facebook Ads Manager, audience targeting, and campaign optimization.

-Familiarity with design tools like Canva, Adobe Creative Suite, or similar platforms.

-Strong analytical skills with experience using Google Analytics & Meta Pixel.

-Ability to work independently and collaborate with marketing teams.

-Excellent communication and time-management skills.