Description:
xiHawks is a dynamic and innovative company that is committed to delivering cutting-edge solutions to our clients. We are seeking a talented and experienced Email Marketing Specialist to join our team and help us achieve our goals.
Responsibilities:
- Develop and execute effective email marketing campaigns that align with our overall marketing strategy.
- Create engaging email content that resonates with our target audience and drives conversions.
- Manage email lists, segmentation, and deliverability.
- Analyze email performance metrics and optimize campaigns for maximum results.
- Stay up-to-date with the latest email marketing trends and best practices.
- Collaborate with other marketing team members to ensure a cohesive and effective marketing strategy.
Qualifications:
- Bachelor's degree in Marketing, Communications, or a related field.
- Minimum of 2 years of experience in email marketing.
- Strong understanding of email marketing platforms (e.g., Mailchimp, HubSpot, Marketo).
- Excellent writing and communication skills.
- Proficiency in HTML and CSS.
- Strong analytical skills and ability to interpret data.
- Experience with A/B testing and email optimization.
- Knowledge of CRM systems (e.g., Salesforce).