Description:
We are seeking a creative and tech-savvy Email Marketing Specialist who is proficient in GoHighLevel and can design visually compelling email graphics to plan, create, and execute email marketing campaigns. You’ll be responsible for end-to-end email execution: from strategy and copy to design and automation.
Please ensure you read through the complete job spec before applying.
Key Responsibilities:
- Plan, build, and send email marketing campaigns and automations using GoHighLevel (GHL).
- Create standard graphics and layouts for email promotions & newsletters.
- Design emails that are both mobile-responsive and visually engaging.
- Develop automation workflows (lead nurture, win-back, onboarding, etc.) in GHL.
- Segment lists for targeted email campaigns.
- Write effective, conversion-focused copy when needed.
- Analyze email performance (open/click/conversion rates) and optimize campaigns accordingly.
- Collaborate with the Client Success Team to support ongoing promotions and brand messaging for our Clients.
- Stay up to date on email marketing trends, best practices, and platform updates.
Requirements:
- Strong experience with GoHighLevel - campaign management, automations, and email templates.
- Graphic design skills using tools like Canva, Adobe Creative Suite, or similar.
- A strong eye for layout, branding, and visual hierarchy.
- Understanding of email best practices (deliverability, segmentation, CTAs).
- Ability to manage multiple campaigns and deadlines.
- Excellent attention to detail and strong communication skills.
- Self-motivated and organized- able to work independently in a remote environment.
- A/B testing experience.
- Experience with SMS marketing inside GHL. ( Bonus )