Email Marketing Lead

Description:

This is a full-time on-site role for an Email Marketing Specialist located in Lahore. The Email Marketing Specialist will be responsible for creating and managing email campaigns, analyzing marketing data, generating leads, and utilizing marketing automation software.

Qualifications

• Must have at least 4 years of experience in the relevant field
• Holds a Bachelor's degree in Marketing, Communications, or a related field from a recognized university.
• Demonstrates a strong background in email marketing, preferably within the IT or technology industry, with extensive experience and notable achievements in the field.
• Shows advanced skills in using various self hosted email marketing platforms MailWizz and has a deep understanding of CRM systems.
• Excels in writing engaging email content that grabs audience attention and encourages positive responses, thereby boosting the effectiveness of campaigns.
• Understands HTML/CSS and email template design, which helps optimize email marketing efforts.
• Has a keen analytical mind, capable of interpreting complex data accurately to improve campaign performance continually.