Description:
The E-Commerce Executive will play a pivotal role in managing and optimizing our online sales channels. This role involves overseeing the day-to-day operations of the e-commerce platform, implementing strategies to drive online sales, and ensuring a seamless customer experience. The ideal candidate should have a strong understanding of e-commerce trends, digital marketing, and possess excellent analytical and organizational skills.
Responsibilities:
E-Commerce Operations:
- Manage the end-to-end operations of the e-commerce platform.
- Ensure product listings are accurate, up-to-date, and optimized for search.
- Monitor inventory levels and coordinate with relevant teams to prevent stockouts or overstock situations.
- Implement and maintain effective order fulfillment processes.
Digital Marketing:
- Collaborate with the marketing team to develop and execute online marketing campaigns to drive traffic and sales.
- Utilize SEO and SEM strategies to enhance the visibility of the e-commerce platform.
- Manage online advertising campaigns and analyze their effectiveness.
Customer Experience:
- Enhance the overall customer journey on the e-commerce platform.
- Respond promptly to customer inquiries and resolve issues to ensure a positive shopping experience.
- Gather customer feedback and use it to improve product offerings and the online shopping process.
Analytics and Reporting:
- Monitor key performance indicators (KPIs) and generate regular reports on e-commerce performance.
- Analyze sales trends, customer behavior, and website analytics to identify opportunities for improvement.
- Use data-driven insights to make informed decisions and optimize the e-commerce strategy.
Collaboration:
- Work closely with cross-functional teams, including marketing, sales, and logistics, to ensure seamless coordination.
- Collaborate with IT teams to resolve technical issues and implement platform enhancements.
Qualifications and Skills:
- Bachelor's degree in Marketing, Business, or a related field.
- Proven experience in e-commerce operations and digital marketing.
- Familiarity with e-commerce platforms, content management systems, and online payment systems.
- Strong analytical skills and the ability to interpret data to drive decisions.
- Excellent communication and interpersonal skills.
- Knowledge of current e-commerce trends and best practices.
- Detail-oriented with a focus on delivering a high level of customer satisfaction.