Digital Marketing Specialist

Description:

• Develop and execute comprehensive digital marketing strategies to achieve company objectives and targets.
• Plan and execute digital marketing campaigns across various channels, including search engine optimization (SEO), pay-per-click (PPC) advertising, social media, email marketing, and content marketing.
• Conduct market research and competitor analysis to identify opportunities and trends in the digital landscape.
• Create and manage engaging content for websites, blogs, social media platforms, and other digital channels.
• Optimize website content and structure for improved visibility and user experience.
• Monitor and analyze the performance of digital marketing campaigns using various analytics tools and provide actionable insights and recommendations for improvement.
• Collaborate with internal teams, including design, development, and sales, to ensure the successful implementation of digital marketing initiatives.
• Stay up to date with the latest digital marketing trends, tools, and best practices, and continually seek opportunities to enhance our digital marketing efforts.