Description:
Cool.sa is a leading provider of chiller maintenance and spare parts across Saudi Arabia. We serve factories, commercial buildings, contractors, and individual clients with high-quality products and services. We’re looking for a skilled Digital Marketing Specialist to drive paid campaigns, social media growth, lead generation, email marketing, and analytics in collaboration with our senior SEO specialist.
🎯 Key Responsibilities:
- 🚀 Plan, execute & manage digital marketing campaigns (Google Ads, LinkedIn Ads, Meta Ads)
- 📱 Develop social media strategy for B2B & B2C audiences
- 📧 Plan & execute email marketing campaigns to nurture leads & engage clients
- 📊 Track, analyze & report website user behavior using Google Analytics & Google Search Console to understand where users leave and why
- 🤝 Collaborate with SEO specialist, graphic designer & video editor to create high-quality content for social media and campaigns
- 🖋️ Optimize landing pages, ad creatives, and copy for conversions
- 🔄 Plan & run retargeting campaigns to convert visitors into leads
- 🌐 Stay updated on digital marketing trends in the HVAC / industrial sector
✅ Requirements:
- 3–4 years of digital marketing experience, preferably B2B & B2C
- Hands-on with Google Ads, Meta Ads, LinkedIn Ads, email marketing, and analytics tools
- Experience with Google Analytics & Google Search Console for tracking user behavior
- Strong social media strategy & content planning skills
- Ability to collaborate with SEO, designers, and video editors
- Experience in lead generation & conversion optimization
- Knowledge of HVAC / industrial products is an advantage