Digital Marketing Specialist

Description:

We are seeking a Digital Marketing Specialist with 1-2 years of hands-on experience in managing Meta and Google Ads. The ideal candidate must have a proven track record of planning and executing conversion-focused ad campaigns specifically for an e-commerce brand.

Key Responsibilities:

• Campaign Management: Plan, execute, monitor, analyze, and optimize ad campaigns using Meta and Google Ads.
• Performance Analysis: Track and evaluate campaigns based on Key Performance Indicators (KPIs) to ensure maximum efficiency and ROI.
• Budget Management: Effectively manage and allocate advertising budgets to optimize performance and minimize costs.
• Collaboration: Work closely with cross-functional teams, including design and e-commerce teams, to achieve business goals.
• Market Research: Conduct competitive analysis and research to identify new growth opportunities and refine digital marketing strategies.