Digital Marketing Professional

Description:

We are looking for a motivated and analytical Digital Marketing Executive to join our team. This is an excellent opportunity for candidates with up to 𝟏-𝟐 𝐲𝐞𝐚𝐫𝐬 of experience who want to build a career in mobile app marketing and growth. You will work closely with our team to manage Android app campaigns, performance tracking, and monetization optimization.

𝐑𝐞𝐬𝐩𝐨𝐧𝐬𝐢𝐛𝐢𝐥𝐢𝐭𝐢𝐞𝐬

1. Assist in managing and optimizing Android apps on Google Play Console (store listing updates, ASO basics, performance monitoring).

2. Support execution and optimization of Google Ads App Campaigns (installs & in-app actions).

3. Help monitor and improve monetization through Google AdMob.

4. Assist in event tracking, reporting, and analysis using Firebase.

5. Prepare weekly performance reports (CPI, retention, revenue, ROAS).

6. Conduct basic keyword research for ASO and support app growth strategies.

7. Stay updated with Google Play policies and digital marketing trends.

𝐑𝐞𝐪𝐮𝐢𝐫𝐞𝐦𝐞𝐧𝐭𝐬

𝐐𝐮𝐚𝐥𝐢𝐟𝐢𝐜𝐚𝐭𝐢𝐨𝐧: BBA/MBA (Marketing preferred) from a reputable university.

𝐄𝐱𝐩𝐞𝐫𝐢𝐞𝐧𝐜𝐞: 𝟏-𝟐 𝐲𝐞𝐚𝐫𝐬 of relevant experience required.

• Strong interest in mobile app marketing and performance advertising.

• Basic understanding of paid ads, analytics, and app growth concepts.

• Good analytical skills and attention to detail.

• Ability to manage tasks and meet deadlines.