Digital Marketing Manager

Description:

JC Buckman is a Healthy Lifestyle Brand which is known for delivering high-class and exceptional quality massage chairs and lifestyle products in Pakistan. Since launch of the brand in 2018, JC Buckman has won top Brand of the year 2020 award in the category of healthy lifestyle products and is the market leader in Pakistan from many years. It is an outstanding project of Bee Enterprises, a company which has a successful business presence in Pakistan market since 20 years and has launched top international Lifestyle Brands.

Responsibilities:

1- Develop Social Media Strategy

2- Create original content

3- Perform research on current benchmark trends and audience preferences

4- Design and implement social media strategy to align with business goals

5- Collaborate with other teams, like marketing, sales and customer service to ensure brand consistency

6- Communicate with followers, respond to queries in a timely manner and monitor customer reviews

Qualification & Skills:

1- Bachelor’s Degree in Marketing or related field required.

2- 3 to 5+ years’ Experience in Digital Marketing Manager.

3- Solid understanding of ecommerce, PPC, SEO & SEM concepts, and experience in training other team members.

4- Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns.

5- You’ll be confident with a range of ads, analytics, email automation and A/B testing tools.