Digital Marketing & Lead Generation Specialist

 

Description:

We are looking for a creative, motivated, and results-driven Digital Marketing & Lead Generation Specialist to join our team.

 

The ideal candidate should have experience in LinkedIn outreach, social media content creation, graphic design, email marketing, and B2B lead generation.

 

Key Responsibilities:

LinkedIn Outreach & Marketing

* Find and connect with potential clients on LinkedIn.

* Create personalized outreach messages and follow-ups.

* Manage LinkedIn prospecting and lead generation campaigns.

 

Social Media Post Design

* Design engaging and professional LinkedIn and social media posts.

* Create graphics, carousels, and promotional content.

* Work with tools like Canva or Adobe Photoshop.

 

Content Writing & Copywriting

* Write engaging LinkedIn posts and captions.

* Develop marketing content that attracts potential clients.

* Write compelling promotional and business content.

 

Email Marketing

* Write professional cold emails and follow-up sequences.

* Create personalized email outreach campaigns.

* Optimize email content to improve response rates.

 

Lead Generation

* Research and identify potential B2B clients.

* Build and manage targeted lead lists.

* Generate qualified leads and help schedule client meetings.

* Track outreach performance and campaign results.

 

Requirements:

* 1–3 years of experience in digital marketing or lead generation.

* Strong English writing and communication skills.

* Experience with LinkedIn prospecting and outreach.

* Good graphic design skills (Canva or similar tools).

* Understanding of cold email marketing and B2B lead generation.

* Ability to work independently and meet targets.