Digital Marketer

• Digital marketing

Description:

🏢 Company: The EMT Group – Education and Migration
📍 Location: Lahore, Pakistan

The EMT Group is looking for a creative, analytical, and results-driven Digital Marketer to strengthen our online presence, generate quality leads, and support the company’s business growth through effective digital marketing strategies.

If you have hands-on experience in SEO, paid advertising, and social media management, we would love to have you on our team!

🔹 Key Responsibilities

• Develop and implement digital marketing strategies to increase brand awareness and generate leads.

• Manage and optimize Meta Ads campaigns (Facebook and Instagram) to achieve marketing objectives.

• Perform on-page and off-page SEO to improve website rankings and organic traffic.

• Plan, create, and manage engaging social media content across relevant platforms.

• Monitor campaign performance, analyze marketing data, and prepare regular performance reports.

• Conduct keyword research, competitor analysis, and audience research.

• Optimize advertising budgets, targeting, and conversion rates to improve ROI.

• Collaborate with the design and business development teams to execute marketing campaigns.

🔹 Requirements & Qualifications

• Bachelor’s degree in Marketing, Business Administration, or a related field.

• Practical experience in SEO, Meta Ads, and social media marketing.

• Strong understanding of Facebook Business Manager, Ads Manager, campaign optimization, and audience targeting.

• Familiarity with Google Analytics 4, Google Search Console, and keyword research tools.

• Excellent analytical skills with the ability to interpret campaign data and make data-driven decisions.

• Good written communication skills and an understanding of content marketing.

• Knowledge of lead generation strategies and conversion optimization.

• Ability to manage multiple campaigns, meet deadlines, and work effectively in a team.

• Previous experience in education, study abroad, or consultancy marketing will be an advantage.

🔹 What We Offer

• A professional and collaborative working environment.

• Opportunities for learning and career growth.

• The opportunity to contribute directly to brand development and business growth.

📩 How to Apply

Interested candidates are invited to share their updated CV with us. Please mention “Digital Marketer” in the subject line or application message.

Join The EMT Group and help us expand our digital reach!

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