Creative Executive

Description:

Sorrel Foods Private Limited is Hiring | Creative Executive (Advertising Writer) — Lahore

ROLE OVERVIEW
We are seeking someone well-versed in the ad agency creative department. He understands writing for TVCs/ DVCs, press ads, Radio, brochures, and social media posts copy. Bilingual will be preferred. Only agency experience will be considered.

KEY RESPONSIBILITIES
● Develop creative concepts and campaign copy across digital, social, and offline platforms as directed by the creative head.
● Work on campaign storytelling, including scripts, taglines, and copy.
●  Adapt messaging for different platforms (Meta, Google, TikTok, etc.).
●  Experience with scriptwriting for video content.
●  Copywriting and ideation experience for FMCGs.

REQUIREMENTS
Experience: 1-2 years of experience in a full-service APNS/ PBA accredited advertising agency
Portfolio: Samples of published print ads, radio spots or DVCs with credits
Work Style: Ability to work in a fast-paced, deadline-driven environment

Qualifications
●       Bachelor’s degree in Mass Communication, Arts, digital Marketing or a related field.
●       Excellent communication skills with a strong command of written English and Urdu.