Develop and execute creative content strategies for various client projects, including DVC's, digital ads, social media campaigns, websites, and more.
Collaborate with internal teams, including creative directors, designers, and account managers, to brainstorm ideas and concepts that align with client objectives and brand voice.
Write clear, concise, and compelling copy that effectively communicates key messages and engages target audiences.
Conduct research to stay up-to-date on industry trends, competitor activities, and emerging technologies to inform content development.
Ensure all content is aligned with brand guidelines, quality standards, and client expectations.
Monitor and analyze content performance metrics to identify opportunities for optimization and improvement.
Qualifications:
Bachelor's degree in Marketing, Communications, English, or related field.
Proven experience as a content creator, copywriter, or similar role in an advertising agency or related industry.
Exceptional writing and storytelling skills with a keen attention to detail.
Strong understanding of digital marketing principles and best practices.
Proficiency in content management systems (CMS) and social media platforms.
Ability to work effectively under pressure and meet tight deadlines.
Excellent communication, collaboration, and problem-solving skills.