Content Marketing Specialist

Description:

RepairDesk, a leading repair shop management software, is seeking a creative and professional Content Marketer to develop engaging and persuasive marketing content. This role involves crafting SEO-optimized marketing collateral, managing social media communities, creating email campaigns, and developing conversion-focused landing pages to increase brand awareness and audience engagement.

Responsibilities:

• Conduct thorough research on the global repair industry, competitors, and target market.
• Translate technical concepts into user-friendly, engaging content.
• Create and optimize SEO-focused onsite and offsite content.
• Develop landing pages, email marketing campaigns, social media content, whitepapers, and webinar materials.
• Edit and proofread copy to ensure accuracy, clarity, and adherence to brand voice.
• Collaborate with cross-functional teams to align content strategies with marketing goals.
• Manage multiple tasks effectively in a fast-paced, deadline-driven environment.

Requirements:

• 1-2 years of experience in IT/software-related content curation.
• Bachelor’s degree in CS, SE, IT, Marketing, Mass Media, or a related field.
• Basic SEO knowledge and experience writing for search engine optimization.
• Strong copywriting and editing skills with attention to detail.
• Ability to simplify complex technical concepts for general audiences.
• Excellent communication and collaboration skills.

Future Growth & Benefits:

✅ Health Insurance (IPD) – Coverage for self, spouse, and children
✅ Provident Fund
✅ Paid Leaves – Casual, Medical & Annual
✅ Subsidized Lunch/Dinner
✅ Maternity & Paternity Benefits
✅ Paid Trips & Tours
✅ Profit/Stock Sharing Plan (for tenured employees)