Content Manager

Description:

Amabi Clothing Manufacturing, a leading apparel brand known for quality and style, is seeking a talented Content Manager to join our team in Lahore. If you are a creative storyteller passionate about branding, content strategy, and shaping brand voice, this is an exciting opportunity to contribute to a fast-growing company in the fashion and retail industry.

Key Responsibilities:

• Develop and implement comprehensive content strategies tailored for digital platforms including social media, website, and email marketing campaigns.

• Craft compelling and engaging copy for product launches, marketing campaigns, and internal communications to effectively communicate brand messages.

• Collaborate closely with design and marketing teams to ensure content is consistent with the brand’s tone, style, and marketing objectives.

• Monitor and analyze content performance using engagement metrics and optimize strategies to increase reach and impact.

• Manage content calendars, ensuring timely delivery of all content pieces in alignment with marketing plans and business goals.

• Stay updated on industry trends, social media innovations, and SEO best practices to continuously improve content quality and effectiveness.

Requirements:

• Bachelor’s degree in Marketing, Communications, Journalism, or a related field.

• Minimum 3 years of professional experience in content writing or content management, preferably within the fashion, retail, or apparel manufacturing sectors.

• Exceptional writing, editing, and storytelling skills in English; proficiency in Urdu is a plus.

• Strong familiarity with social media trends, SEO principles, and content management tools.

• Excellent organizational skills, attention to detail, and ability to manage multiple projects simultaneously.

• Strong communication and interpersonal skills with the ability to work collaboratively in a team environment.

What We Offer:

• A dynamic, creative, and fast-paced work environment within a leading clothing manufacturing company.

• Opportunities for professional growth and career advancement.

• Competitive salary package along with attractive perks and benefits.