Content & Business Development Executive

Description:

This is a full-time on-site mid-level role for a Content & Business Development Executive based in Lahore. The position combines strategic content creation with direct lead generation and revenue responsibility.

The successful candidate will produce high-quality written content while actively identifying and developing new business opportunities. Daily responsibilities include creating professional content for tender-related communication, researching bid requirements, and tailoring responses that highlight client strengths.

The role also involves lead generation, client engagement, and contributing directly to revenue growth.

Key Responsibilities:

• Write high-quality sales and outreach content for email and WhatsApp campaigns
• Create promotional materials related to tender opportunities and consultancy services
• Identify potential clients within the UK health and social care sector
• Conduct outreach through email, WhatsApp, and phone calls
• Follow up with leads and schedule consultation meetings
• Maintain and manage the CRM pipeline and track sales progress
• Communicate professionally with care providers and decision-makers
• Work closely with internal tender and compliance teams

Qualification:

• Minimum 1 year experience in full sales cycle including deal closing
• Demonstrated sales success in B2B or service-based sales
• Proven experience in business or B2B content writing
• Bachelor’s degree in a relevant field
• Ability to manage targets independently
• Confident communicator with strong professional English and negotiation skills
• Organised and comfortable working with performance metrics