Channel Manager - Shan Foods

Description:

• Define strategies and plans that deliver channel growth based on consumer, shopper and customer requirements
• Ensure effective utilization of allocated budgets
• Develop and propose the in-store vision of success for the channel in each category
• Support its implementation and continuously review the effectiveness of in-store activations or actions
• Recommend and execute promotional guidelines based on shopper understanding and from field sales team input. Ensure all promotional investment is properly reviewed and evaluated
• Work with customer teams to define and develop appropriate channel & key customer execution.
• Support the construction of key commercial propositions at the channel level
• Ensure complete support and collaboration with National Key Account Manager/ Key Account Managers and Zonal / Regional Sales Managers to ensure alignment of Category, Channel and Field sales plans, including alignment on Investment