Campaign Specialist

Description:

What You’ll Do

• Plan, execute, and optimize campaigns across LinkedIn, Google, Meta & Reddit Ads
• Develop and test ad copy, creatives, audiences, and landing pages
• Manage GA4, pixels, tags, and conversion tracking
• Monitor performance and optimize for leads, conversions & CPL
• Collaborate with sales to improve lead quality and outcomes
• Prepare performance reports with actionable insights

What We’re Looking For

• 1–3 years of hands-on paid advertising experience
• Experience with LinkedIn, Google, Meta & Reddit Ads
• B2B and lead-generation campaign experience
• Strong understanding of analytics, attribution, tracking, and reporting
• Strong testing and experimentation mindset
• Understanding of AI & automation in paid advertising
• Ability to connect campaign performance with business outcomes
• Experience in SaaS, software development, or tech services is a plus
• Familiarity with HubSpot, landing page optimization, retargeting, and audience segmentation is a plus