Business Development & Marketing Lead

 

Description:

To drive revenue growth for the Textile Unit by acquiring and closing B2B clients for CMT manufacturing, institutional/corporate uniforms, and recycled-fabric products, while owning pricing, negotiations, client relationships, and execution-focused marketing activities.

 

 

Key Responsibilities

Sales & Business Development

  • Generate sales for CMT orders, bulk uniform programs, and recycled-fabric products.
  • Own monthly and quarterly sales targets and ensure achievement.
  • Build and manage a structured sales pipeline from lead generation to order closure.
  • Prepare costing sheets, quotations, proposals, and contracts.
  • Lead price, MOQ, payment term, and delivery negotiations with clients.
  • Close bulk orders and long-term rate contracts.
  • Forecast revenue and submit regular sales performance reports.

Client & Account Management

  • Act as the single point of contact for assigned clients from enquiry to delivery.
  • Translate customer requirements into clear production briefs.
  • Ensure repeat business through relationship management and post-order follow-ups.

Marketing & Brand Execution

  • Execute B2B branding and product positioning for textile services and products.
  • Coordinate catalogs, product presentations, photoshoots, and client pitch decks.
  • Support participation in trade fairs, buyer meetings, and outreach initiatives.
  • Work with design teams to align offerings with market demand.

 

Internal Coordination

  • Coordinate with Production, Merchandising, and Design to confirm feasibility, costing, and timelines before order commitment.
  • Ensure smooth handover of confirmed orders for timely and compliant execution.

 

Key Performance Indicators (KPIs)

  • Sales target achievement (monthly/quarterly)
  • Order closures and conversion ratio
  • Revenue forecast accuracy
  • Client retention and repeat orders
  • Margin adherence and costing accuracy

 

 

Qualifications & Experience

  • Bachelor’s degree in Business, Marketing, or Textiles.
  • 5–8 years of experience in textile/garment sales, CMT, or uniform programs.
  • Strong understanding of garment costing and manufacturing processes.

Organization NOWPDP
Industry Marketing Jobs
Occupational Category Business Development and Marketing Lead
Job Location Karachi,Pakistan
Shift Type Morning
Job Type Full Time
Gender No Preference
Career Level Experienced Professional
Experience 5 Years
Posted at 2026-01-16 8:57 am
Expires on 2026-03-02